Step 1: Determine what you would like to offer to the consumer.

First you want to think over these key questions:

•    What do you have that they want?
•    Why are you proficient at what you have to offer?
•    Do you have the proper knowledge and skills to be successful in this field? Or are you going to have to take some additional training?
•    Is this product in high demand and is something people are going to want to buy?
•    Can you sell your product only seasonally or can you sell it all year long?
•    How well can you sell this in time of economic trouble? If the economy is bad how well do you think you will do?
•    Do you think you will be motivated by doing what needs to be done in order to start you business properly? Is this something you will love to do or are you just doing what needs to be done to make some extra money?

You should “do what you love and love what you do” because it will be harder for you down the road. You will not feel like doing the work later on because you will not enjoy it.

If you love what you are doing with your business your customers will notice it, and it will be a lot easier to get more and more customers to come back but if you are not excited then that will also show and no one will want to come around your business if you do not love what you do.